🏔️ Generative AI in B2B Sales

Hey there,

Welcome to the SaaS Hill, a weekly newsletter that tries to predict the future of SaaS.

Let's discuss Generative AI in B2B Sales 🤖.

⭐️️ Intro

Y Combinator holds a strong belief in the potential of Generative AI, as evidenced by the inclusion of 48 Generative AI startups, including those focused on enhancing sales teams, in the Winter 2023 Batch.

Here is what we will discuss today:

• 7 predictions about Generative AI in B2B sales

• 6 software categories

• 29 products in this category

• metrics of 9 products in this category

• 2 trend charts

• 10 experts to follow

• 6 useful links

• 1 pitch deck

• curated list of 20+ AI tool directories

• 2 related trend reports

🤔 Predictions

1. AI will not replace salespeople, but AI will definitely change how salespeople sell and buyers buy.

2. Overall, AI will accelerate lots of sales categories like: data, no-code, cold outreach, sales engagement, training and coaching, conversation and revenue intelligence, forecasting.

3. AI will create new categories like AI Email Assistants, AI Writers. Generative AI tools like ChatGPT and GPT by OpenAI have accelerated AI revolution in B2B Sales.

4. The most common use cases are:

   1. Email Assistants > tools like Jason AI and Regie will help generate multichannel cold outreach sequences tailored to segment, persona, industry, use-case; tools like Lavender will act as AI coaches that will help salespeople write better emails

   2. AI Emails at Scale > tools like Reach and Sonnet will help write personalized emails at scale

   3. Personalized Lines at Scale > these tools will help generate personalized lines, intro lines, personalized sentences and P.S. sentences instead of whole emails. e.g. Lyne and Warmer AI

   4. AI Tools to increase sales reps’ productivity

   5. No Code AI Tools > e.g. Rows can be used as a spreadsheet and lead list with OpenAI superpowers; Levity can help categorize email responses

   6. Generative AI Tools like ChatGPT, Grammarly Go and Writesonic can be used for multiple use cases like writing sales emails, email assistants etc.

5. We will see more cold outreach and sales engagement tools that embed AI features in their product to generate personalized emails, email templates, sequences and more:

   1. Reply.io has Jason AI

   2. Apollo built Apollo AI

   3. Lemlist built Lemlist AI

   4. Amplemarket built Copywriter AI

   5. Outreach introduced Smart Email Assist

6. Other companies will build separate feature-reach products that will work on top of existing sales tools. e.g. Lavender, Regie, Reach.

7. In the future, it is likely that the majority of sales emails will include AI-generated sentences, as more companies adopt AI. Gartner predicts that by 2025, 30% of outbound messages from large organizations will be synthetically generated.

🏢 Products

🤖 Email Assistants

1. Jason AI by Reply.io > Set up outreach sequences, handle email responses, and book meetings

2. Lavender > Write better emails faster

3. LeadIQ Scribe > Compose personalized messages in seconds with Scribe

4. Humantic > A buyer Intelligence platform for revenue teams

5. Compose > An extension that cuts your writing time by 40% with AI

6. Regie > Deliver relevant sales messaging in seconds

7. Flowrite > Writes your daily emails and messages for you

📧 AI Emails at Scale

1. Luna > Find perfect leads, send mind-blowing emails

2. Reach > The fastest way to hyper-personalize your emails

3. sigmail > Personalize your outreach with AI

4. Coldreach > Make every cold outreach personal

5. Sonnet > Personalized outbound at scale

📝 Personalized Lines at Scale

1. Smartwriter > Generated AI First Line

2. Quicklines > Create personalized cold emails that get more replies at scale

3. Lyne > AI-powered sales personalization for ambitious growth professionals

4. Warmer AI > Sky rocket cold emails with unique personalizations generated by AI

⚙️ AI Tools for Sales

1. SheetAI > AI in your Google Sheets

2. PromptLoop > AI with a single simple spreadsheet formula

3. krisp > AI-powered voice clarity and meeting assistant

🧩 No Code AI for Sales

1. Akkio > Predictive AI for Analysts

2. Levity > Automate everyday tasks with AI

3. Rows > The spreadsheet where data comes to life

4. Drafter AI > Build AI-powered tools in hours

🧠 Generative AI for Sales

1. ChatGPT > AI writing assistant

2. Notion AI > Write faster, think bigger, and augment your creativity

3. Grammarly Go > AI communication assistant

4. Jasper > Create amazing content 10X faster with AI

5. Writesonic > Best AI writer for creating content

6. copy.ai > Say ‘goodbye’ to the blank page for good

🔢 Metrics

📈 Trend Chart

The global artificial intelligence (AI) market size was estimated at $87.04 billion in 2021 and it is expected to hit $1,597 billion by 2030 (18x growth)with a registered annual growth rate of 38.1% from 2022 to 2030.

64 AI and Generative AI related startups in the Y Combinator Winter 2023 Batch out of 270

👔 Services

Get access to SaaS Hill’s curated list of 20+ AI Tool Directories here.

📖 Experts to Follow

1. Dharmesh Shah > Founder and CTO at Hubspot

2. Manny Medina > CEO at Outreach

3. Henry Schuck > CEO & Founder of ZoomInfo

4. Thibaut Souyris > Founder at SalesLabs

5. Will Allred > Co-founder at Lavender

6. Matt Millen > Co-Founder at regie

7. Jake Dunlap > CEO at Skaled Consulting

8. Guillermo Blanco > Co-Founder at Reach

9. David Dulany > Founder & CEO at Tenbound

10. Justin Michael > Co-founder at HYPCCCYCL

🖼️ Pitch Deck

Here's the 8-slide pitch deck copy.ai (AI writing tool that helps write better marketing copy and content) used to raise $2.9 million seed round.

🔗 Useful Links

1. How to write cold emails with ChatGTP

2. Sales AI Summit > How AI is changing the sales industry

3. AI Launch List > 100+ directories to browse and submit AI tools

4. SalesLabs > A Tactical Guide To Using AI To Book Meetings

5. 49 Best AI Sales Tools by ColdIQ

6. List of 700+ Sales Tools by Reply.io

    

🐦️ Twitter Thread

Garrett Serviss on Copy.ai’s growth.

🤝 Related SaaS Trends

1. 🏔️ AI Writers & Content Generators > or how to create content easily

2. 🏔 New Generation CRMs > an old-new category that continues to grow️

Thanks for reading. See you next time 👋

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